Friday, June 19, 2009

A to Z burger, Taman Paramount (opposite Public Bank)

“A to Z burger” is one of those food truck burgers that is becoming more popular these days. The gerai is substituted with a vehicle on four wheels and is more efficiently run than the makeshift aluminum stalls that was ubiquitous with burger stalls once upon a time. Alas operating efficiency has its cost.

The shortcoming is quality easily becomes a trade-off. We found the double-special-cheese lacking albeit the competitive price of RM 4.50. Everything about the burger was substandard. The burger has only the basic condiments and nothing more. The taste is also overwhelmed by the margarine used to grill the burger patties.

In hindsight this is probably why OM excels for his burgers. Many burger stalls are experimenting with sauces and avoiding margarine such as using shortening to improve the taste but OM does well with neither. In sum, there are many options and combinations for burger stalls to experiment with but getting the science correct takes patience, perseverance and creativity.

Rating: 2 stars
Address: Jalan SS21/14, Taman Paramount. 46300 Petaling Jaya, Selangor Darul Ehsan
Operating Hours: Closed Sunday
Tel: +60123071147; +60122798056

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